CASE STUDIES
Real Results. Real Businesses. Real Solutions.
At Pareto Consulting, we partner with B2B startups and enterprises that want data-driven strategies and scalable solutions.
These case studies highlight how we solve real problems and deliver outcomes that move businesses forward.
Featured Success Stories
Smile API
Enterprise HR Tech
We helped Smile API close their first enterprise deal and build a scalable, trackable sales system from scratch.
Celeste
Recruitment & Staffing
We helped Celeste boost candidate applications and grow their community presence with a focused social media strategy.
Unbox Studios
Research & Insights Challenge:
We delivered fast, actionable insights on Gen Z and Millennial buying behavior—earning Unbox Studios a feature on national TV.
Scalable. Sustainable. Built with trust.
Smile API
ENTERPRISE HR TECH
CHALLENGE
Smile API needed to close their first enterprise sale for their HR product.
They lacked a structured sales and marketing motion—and needed a scalable, trackable system to build on.
OUR SOLUTION
We built a sprint-based sales and marketing motion, automated and tracked via Zoho CRM.
The process was designed to be replicable and scalable, giving their sales team a clear framework.
Results
Closed their first enterprise deal
Implemented a scalable and automated system for future sales
Increased pipeline visibility and tracking
Celeste
RECRUITMENT & STAFFING
CHALLENGE
Celeste needed to boost candidate applications and increase client visibility in a crowded market.
They lacked awareness on social platforms and engagement within their target communities.
OUR SOLUTION
We developed a social media marketing strategy, engaging directly with candidate groups and communities across platforms.
Results
Increased candidate applications
Expanded community reach and engagement
Strengthened Celeste’s reputation as a go-to recruitment partner
CELESTE
Unbox Studios
RESEARCH & INSIGHTS
CHALLENGE
Unbox Studios wanted to understand the effect of influencers on Gen Z and Millennial purchasing decisions—and they needed clear insights fast.
OUR SOLUTION
We designed and conducted Focus Group Discussions (FGDs) and survey-based research.
The findings were consolidated into actionable insights and presented on National TV, boosting both credibility and public awareness.
Results
Provided clear insights into Gen Z/Millennial buying behavior
Equipped Unbox Studios with data to inform future campaigns
National TV feature boosted visibility and authority
UNBOX STUDIOS
